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ARTWORK GUIDELINES

Artwork received via electronic transmission
Email files to: sales@waldenlocal.com
Please state your company or name in the subject box.

Acceptable File Formats for artwork (recommended resolution of 300dpi)
• PDF files
• Raw Adobe Illustrator files (Mac) (up to v10)
• Adobe Illustrator EPS files (with fonts outlined)
• Raw Adobe Photoshop files (Mac) (up to v7) (with fonts rasterized)
• Adobe Photoshop EPS/TIFF/JPEG files

Please note: Microsoft Word files are not an acceptable format for artwork other than supplying raw text. PDF files cannot be modified once received.

For images to be implemented into artwork
For photos -

• EPS • TIFF • JPEG • Raw digital camera images
Please make sure the image is of a suitable resolution to be scaled to target size at no less than 150 dpi.

For logos/graphics/vector images and any files including text -
• EPS • TIFF • JPG
Please make sure the image is of a suitable resolution to be scaled to target size at no less than 300 dpi.
Colour images to be sent CMYK if possible - we will not accept responsibility for incorrect output of your artwork where colours have not been converted to CMYK.

Fonts
A wide range of common fonts are used by The Walden Local. Should documents contain fonts not held by The Walden Local, we reserve the right to substitute any font for the nearest available. Font compatibility problems can be overcome in a number of ways, including rasterizing and creating outlines.
Only postscript fonts should be used when creating PDF files.
We recommend using a type size of no less than 7pt. Small type and detail should ideally be reproduced in one colour only. The registration of such matter cannot be guaranteed, as the slightest movement during printing will result in a colour fringe. Reversals should be made using a minimum of colour especially under 11pt type size.

Removable Media
The Walden Local will accept the following forms of removable media.
• CDs • USB Memory Stick
• We can acquire photos from most digital cameras providing you supply the USB cable with the camera.

Information
To ensure an efficient service, when supplying documents via removable media please include a print of the document. This will enable us to check the file on output.

Proofing
Proofs are available on request.

Colour output
Finished artwork should be supplied in CMYK. The Walden Local will not accept
responsibility for incorrect output of your artwork where colours have not been
converted to CMYK or for colour variation due to converting digital images
from RGB to CMYK.

Compression
We use Aladdin software on a Mac system for decompressing files.
Please make sure when compressing files it supports this software.


Please see advertisement rates & data here

 

Please DOWNLOAD advertisement rates & data and Artwork guidelines here (PDF)

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Tel: 01799 516161
Fax: 01799 520561
email: sales@waldenlocal.co.uk